OpenSymmetry Blog: Expert Insights on Sales Force Enablement

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[Webinar wrap-up] 5 Keys to Accelerated Lead to Money

Peter O’Neill, Vice President, Research Director, Forrester Research and Laura Roach, Senior VP Marketing and Customer Success, OpenSymmetry shared valuable information on aligning the customer buyer journey for a holistic approach to accelerate Lead to Money in a recent live webinar. Compared to a mere 65...


Delivering On Your Sales Promises

Make sure you sales strategy is not an empty promise. Each market sector has unique growth challenges – high competition, increasing regulation, savvy customers and changing buying patterns. The answers lie in being better informed about your capabilities, being holistic in your approach and developing the...


How Do You Incentivise SaaS Sales?

Software-as-a-Service (SaaS) is generally thought to be a challenge for incentive plan designers—but is this true? Why is it important and what are some of the key considerations in getting the design right? What Makes SaaS Sales Compensation Plans Difficult? SaaS sales models are a challenge as an...


Finding the Right Sales Performance Management Vendor

For the past decade, OpenSymmetry has published the Sales Performance Management (SPM) vendor guide to help organizations understand what options they have as it relates to implementing solutions to help improve the performance of their sales organization. We are excited to announce the release of...

Five Keys to Accelerated Lead to Money

As someone that works in the world of Marketing, I have seen first hand that marketing and sales working together can sometimes be like trying to mix oil and water. I understand the constant struggle of trying to get all lines of business onboard and...